Topic Actions

Topic Search

Who is online

Users browsing this forum: No registered users and 2 guests

Into the Light snippet #12

Aliens? Invading aliens? What will Earth do? Well...we may have a few more resources than we first thought. Come join a friendly discussion about David Weber's newest Tor series - "Out of the Dark."
Re: Into the Light snippet #12
Post by Mycall4me   » Thu Nov 07, 2019 1:28 am

Mycall4me
Lieutenant (Senior Grade)

Posts: 83
Joined: Thu Oct 10, 2019 3:07 pm

I just want to chime in my agreement with the poster that asked, why would baen still be offering e-arcs for the faithful if it was damaging their bottom line regarding selling the hc book? If that WAS a real problem I don't think any sensible company would continue a policy that cost them in overall sales of their product.
I think I heard something about an e-arc actually INCREASING the sales of the hard copy, for several reasons, such as many people would actually prefer the hc for their permanent library, and so they would actually be buying the book twice. :ugeek:
Top
Re: Into the Light snippet #12
Post by FriarBob   » Thu Nov 07, 2019 10:40 am

FriarBob
Rear Admiral

Posts: 1049
Joined: Thu Jan 27, 2011 7:29 pm

Mycall4me wrote:I just want to chime in my agreement with the poster that asked, why would baen still be offering e-arcs for the faithful if it was damaging their bottom line regarding selling the hc book? If that WAS a real problem I don't think any sensible company would continue a policy that cost them in overall sales of their product.
I think I heard something about an e-arc actually INCREASING the sales of the hard copy, for several reasons, such as many people would actually prefer the hc for their permanent library, and so they would actually be buying the book twice. :ugeek:


This is at least partly true. I am uncertain if if it actually increases hardback sales but it definitely does increase total sales. A large number of people who buy the e-ARC turn around and buy the final e-book too. (Probably almost all.) And some on top of that get a HC or PB as well. Profit dollars for an e-ARC plus an e-book at least matches their profit level for one HC and almost certainly actually doubles it. (And that's at Baen e-book prices, Tor's obscene e-book prices would make it even higher.)

But even with outright proof of their idiocy rubbed in their noses, changing an idiotic policy in an idiotic company run by idiots is harder than scaling mount Everest. Sometimes I'm amazed Macmillan hasn't completely cleaned house yet but Tor's morons are somehow managing to not quite kill the golden goose yet... well probably aren't even as close as I think they are to doing so... but either way don't hold your breath expecting sanity to break out anytime soon.
Top
Re: Into the Light snippet #12
Post by Mycall4me   » Fri Nov 08, 2019 2:58 pm

Mycall4me
Lieutenant (Senior Grade)

Posts: 83
Joined: Thu Oct 10, 2019 3:07 pm

FriarBob wrote:
Mycall4me wrote:I just want to chime in my agreement with the poster that asked, why would baen still be offering e-arcs for the faithful if it was damaging their bottom line regarding selling the hc book? If that WAS a real problem I don't think any sensible company would continue a policy that cost them in overall sales of their product.
I think I heard something about an e-arc actually INCREASING the sales of the hard copy, for several reasons, such as many people would actually prefer the hc for their permanent library, and so they would actually be buying the book twice. :ugeek:


This is at least partly true. I am uncertain if if it actually increases hardback sales but it definitely does increase total sales. A large number of people who buy the e-ARC turn around and buy the final e-book too. (Probably almost all.) And some on top of that get a HC or PB as well. Profit dollars for an e-ARC plus an e-book at least matches their profit level for one HC and almost certainly actually doubles it. (And that's at Baen e-book prices, Tor's obscene e-book prices would make it even higher.)

But even with outright proof of their idiocy rubbed in their noses, changing an idiotic policy in an idiotic company run by idiots is harder than scaling mount Everest. Sometimes I'm amazed Macmillan hasn't completely cleaned house yet but Tor's morons are somehow managing to not quite kill the golden goose yet... well probably aren't even as close as I think they are to doing so... but either way don't hold your breath expecting sanity to break out anytime soon.



Oh, I'm not at ALL thinking that Tor would actually DO an e-arc, my peeve spiel was just a kind of wishfull thinking that SOMEONE at Tor MIGHT take a chance on TRYING it just ONCE, a guy can dream though. And besides, they would probably pick a lesser quality novel that I most certainly wouldn't be interested in!
Top

Return to Out of the Dark